Digital marketing and website design tips for 2020

SEO and website design guides? A blog is a website that’s regularly updated, run by one person or a small group, and is normally written in a laid-back style. In terms of the content, when it comes to blogging, the world really is your oyster. Hell, there’s even a blog about oysters! Even if your site won’t be a blog, it’s still a handy extra feature to add interest and authority to your site. Just make sure you’re committed to keeping it fresh and updated!

Drupal is open-source, like WordPress, but is it better than WordPress? Or will you find more value in the latter? Where similarities end, specific differences really do take shape. In deciding between the two, a lot of your decision will come down to your intent and your needs, as Drupal tends to be a lot more complex in terms of setting up and maintaining. However, this sets it up well for large bandwidth enterprises. WordPress, on the other hand, can be as easy or complicated as you like: you can go super multi-functional with a developer, or you can keep it simple, setting it up yourself.

eCommerce option: Volusion has been around for almost two decades, having been set up in Texas over in the US in 1999. The company touts its platform as being an “all-in-one e-commerce solution”, and offers a free 14-day trial (no credit card required). As with other e-commerce platforms, users are offered a variety of templates from which to choose, and can also customize templates if they so wish. Should a more complex design be required, Volusion offers a custom design service that can incorporate branding and a firm’s social media presence. The platform provides the site and product management tools you’d expect, marketing functionality for SEO, social media, and affiliate outlets, along with emails and order management functionality for fast order processing, accepting payments, tax calculations and POS integration.

Regardless of the type of website you plan to create, a portfolio, a landing page, a personal blog, or a magazine-style site, you can apply these design principles to bring your website’s design to a level closer to enhanced readability and user experience. This will get you on your way to getting that professional-looking Web site; fast! So the first thing to keep in mind here is font choice. According to Masters of Digital Geelong, when designing websites intended for a general audience one should use sans serif fonts such as Roboto, Open Sans, Proxima Nova, Arial, or Helvetica and not Times New Romans or Playfair Display. This is really because sans serif fonts are easy on eyes, more recognizable, and therefore simpler to read. And that is what you want for your audience. You should also limit yourself to a max of three different font types for your entire website, and you should try and use a minimum font size of 16, which is generally considered the easiest for online reading. See extra info at wordpress design seattle.

In-house website management. One of the best ways to lower down the web development cost is to manage your website in-house. How in-house website management can help to reduce the website cost? You can create most of the pages yourself. You can create landing pages for your marketing campaigns without the help of your web developer. You can make minor changes on your website without hiring any web designer. You can take full control of your website so you won’t have to run after your web developer.